Meta Ads Made Easy: Audiences & Targeting

Are you tired of wasting your advertising budget on audiences that just don't convert?

Or perhaps you are at the start of your Facebook ads journey and you have no idea how to create audiences or target the right people with your ads.

Whatever has brought you here, by the end of this training video, you will have the skills and confidence to build profitable Facebook ad audiences that will help you to explode your reach and skyrocket your sales.

But most importantly, you won't need to figure it out on your own because I will be giving you step by step instructions.

In just 40 minutes, I will show you the exact process I use to create profitable Facebook ad audiences for my clients, with hot tips on best practices and what to avoid - so you can ensure your own advertising success!

What you will learn:


Whether you're a seasoned advertiser or just starting out, by the end of this training video, you will be able to confidently build profitable Facebook ad audiences for your business.

We will start our session by going through the Facebook pixel - so you can learn exactly how the Facebook pixel works and how to use it to inform your ad targeting decisions. With this knowledge, you will able to avoid common pitfalls and mistakes, so your campaigns will have the very best chance of success.

Once we have gone through this and why it is important for your advertising efforts, we will dive straight into creating your ad audiences.

*UPDATE* I have also included three extra (5 minute) videos to show you how to:

✅ Layer your interest targeting in case you wanted to get super specific with your audiences

✅ How to target people based on their birthday and their friend's birthday! Which can be brilliant for gifting campaigns!

✅ How to use Meta's new Advantage+ Audience targeting

And if that wasn't enough, I have also given you a PDF of the EXACT ad audiences I have had huge success with! (see below 😍)

Custom Audiences

Create custom audiences based on your existing customer data, website visitors, social media engagement, customer lists and emails. Target people who are already familiar with your brand and are more likely to convert.

Lookalike Audiences

Unlock the power of lookalike audiences to reach new people who are similar to your existing customers. Discover how to leverage Facebook's algorithms to find engaged buyers while exploding your reach.

Interest Audiences

Learn how to target people based on their interests, behaviours, location, birthdays and demographics. Learn my insider secrets for creating profitable based interest audiences that pack a punch!

Your Investment to reach MILLIONS of buyers is less than a bottle of gin 🍸


Steal my favourite ad audiences to use

Everything I show you within this video, has been tried and tested with my own ads as well as my clients ads - with 🔥🔥 results and return on investment.

I have worked with Facebook and Instagram ads for nearly 6 years and when it comes to audience targeting - I really know my stuff - like the lovely Leanne says in her review here.

So, are you ready to give your ads the very best chance of success?

Don't waste another penny on ineffective Facebook ad audiences and poor targeting.

With this 40 minute training video, you'll gain the knowledge and confidence to create Facebook ad audiences that deliver real results for your business.

And the best part? You can get instant & lifetime access for just £19.99

That's a small price to pay for the potential to skyrocket your sales and explode your reach in one fell swoop! (and without having to spend a single minute on creating reels! 😅)

Get started today so you can reap the rewards tomorrow 🍾

Frequently Asked Questions


Will I always be able to access this training session?

Yes, once you buy it, it is yours for life.


Will this show me how to create Meta ad campaigns?

No, this is purely focused on getting your audience targeting right. If you would like to learn how to build a profitable sales campaign, this is perfect for you!


I’m a product business/service business, is this right for me? 

It doesn’t matter if you’re selling physical products or your time & expertise, the information within this video training will absolutely set you up for success when it comes to your ad audience targeting.


Can you give me 1:1 feedback on the audiences I create?

I am afraid there are no feedback sessions included with this training video. But you can book a Toolshed Hour with me to check over your audiences, or to help put them into a campaign so you can start making sales through your ads!


Do I need to have a pixel on my website for this training?

Yes - in order to create the ad audiences I suggest in this training video, you will need to have completed your set up first. If you need help with this, my Meta Ads Made Easy: Pixel Set Up Essentials is the best place to start.


I’ve got a different question!

No probs. Ping me an email ([email protected]) and I’ll gladly answer it.