Let's be honest..

In a world of information overload, your content and business has to stand out and CONNECT with people in order for it to succeed.

In fact, I would argue that the key to a business's success lies in cutting through the noise and reaching the right people at the right time with the right message.

And that is where Facebook advertising comes in.

With over 2.8 billion active users, Facebook ads offer an incredible opportunity to tap into a global audience, and with the right ingredients, it offers a brilliant platform for creating meaningful connections and driving remarkable growth for your business πŸš€

Imagine having the ability to place your brand and products directly in front of the people who are most likely to buy from you and at the click of a button?! Amazing.

BUT... Facebook ads are an investment and like all investments, and if you want profitable Facebook ads that will explode your sales - you need to do the groundwork first.



Why should you invest in this mini-course?

In today's digital landscape, Facebook ads have emerged as a game-changer for businesses seeking rapid growth.

And if you are seriously considering running Facebook and Instagram ads for your business in the future, it is crucial to build a solid foundation.

That's where this 'Facebook Ad Foundations' mini-course comes in...



This mini-course will save you money in the long run (seriously!)


This expertly curated mini-course will guide you through the 5 essential steps to complete before investing in ads.

These steps will not only save you money in the long run, but they will also set you up for the advertising success your brilliant business deserves.

And with short bitesize videos, we can get you set up for success in no time!



Here's a snippet of what you will learn ‡️

βœ… Tech Set Up & Your Website

Installing your pixel is crucial for profitable Facebook ads and so is your website. Let's get them nailed before you start investing in ads! And the quicker you get that pixel on your website - the bigger the chance of your ads success!


βœ… Audience & Offer

We will dive into understanding your customers, so you can connect with them on a deeper level through your advertising efforts. The aim here is repeat business and sales. We want your customers to stay with you for longer with zero reliance sales or discount codes!






βœ… Copy & Creative

Words matter and so does your creative. Master the art of persuasive copywriting and scroll stopping creative that drives action. There will be no 'buy this now at 50% off' with what I teach you - it is all about emotional connection through powerful storytelling and psychology!


One time payment, for a lifetime access (and saving!)

If you have a discount code, this can be applied at the next step

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Who is this 'Facebook Ad Foundations' for?


βœ… This course is for you if you are an eCommerce or service lead business looking to invest in Facebook and Instagram ads in the future


βœ… This course is also for you if you are a marketer looking to improve your onboarding process when working with clients


❌ While there is lots of helpful information within this course about setting you up for ads success, understanding your customer avatars and crafting your offer, if you are already running Facebook ads, some of this information within this mini-course will not be relevant to you (e.g setting up your pixel)




Frequently Asked Questions


Will I always be able to access this course?

Yes, once you buy it, it is yours for life and it is self-paced, so you can take as long as you need to.


I’m a product business/service business, is this right for me?Β 

It doesn’t matter if you’re selling physical products or your time & expertise, the information within this course will absolutely set you up for ad success.


Can you give me 1:1 feedback on my worksheets?

This course is completely self paced so I am afraid there are no feedback sessions from me. But you can book a Toolshed Hour with me at any time you need help.Β 


What’s the time commitment

It is completely up to you. Some people start creating and actioning straight away, others like to take their time. Both options work!


I’ve got a different question!

No probs. Ping me an email ([email protected]) and I’ll gladly answer it.

Ready to get started with getting your Facebook Ad Foundations in place?